Yaman, F., Acikgozoglu, S., & Buyukkalayci, G. (2017). The effects of the celebrities starring in the advirtesement on brand recogniton and a case study from Afyonkarahisar. International Journal of New Trends in Social Sciences, 1(1), 11–22. https://doi.org/10.18844/ijss.v1i1.2769