Websites of Slovak sports clubs-Analysis, evaluation and recommendations

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Published: Jul 30, 2018
Updated: 2018-07-30
Versions:
2018-07-30 (1)
DOI: https://doi.org/10.18844/gjbem.v8i2.1057

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Michal Varmus
Faculty of Management Science and Informatics, University of Zilina, Univerzitna, Zilina, Slovakia
Josef Vodák
Faculty of Management Science and Informatics, University of Zilina, Univerzitna, Zilina, Slovakia
Patrik Ferenc
Faculty of Management Science and Informatics, University of Zilina, Univerzitna, Zilina, Slovakia

Abstract

The paper analyses the websites of sports teams of most popular Slovak sports. For assessment were established 13 parameters. The evaluation focused on the relationship of the club through the website with fans, sponsors and youth. The results of this analysis shows the shortcomings and common features various clubs, in view of the approach to addressing the issue. This article also shows the difference between the clubs and their approach with regard to the sports sector in which they operate.


 


Keywords: Web site; Critical Success; Factors; Sport; Marketing



 

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How to Cite
Varmus, M., Vodák, J., & Ferenc, P. (2018). Websites of Slovak sports clubs-Analysis, evaluation and recommendations. Global Journal of Business, Economics and Management: Current Issues, 8(2), 43–48. https://doi.org/10.18844/gjbem.v8i2.1057
Issue
Vol. 8 No. 2 (2018): July
Section
Article

The Global Journal of Business Economics and Management: Current Issues is an open-access journal.  The copyright holder is the author or authors. Licensee: Birlesik Dunya Yenilik Arastirma ve Yayincilik Merkezi, North Nicosia, Cyprus. All articles can be downloaded free of charge. Articles published in the Journal are Open-Access articles distributed under the CC-BY license [Attribution 4.0 International (CC BY 4.0)].