Corporation culture in businesses and innovation management

Abstract

 â€œChangeâ€, typically speaking, whether planned or not, is transformation of a system (humans or organizations), progress or environment from a circumstance to another in certain conditions . Change also represents the qualities that organizations and humans have changing dimensions. Change is a fundamental characteristic of every human society. Heraclius said “Nothing is permanent except change.†To change, in a way, is life itself. Whether we want it or not, change is always on our footstep. Change, as it can on a personal basis, can be on a corporation, social, national or universal basis as well. In other words, change is seen on every stage of life. Social change is change within the structure of a society. As for organizational change, it expresses all manner of change that can take place within various subsystems and factors of an organization and relations between them. “Innovationâ€, however, is a process of change, but not every change is an innovation. If the change is original and contributes to efficient and economic implementation of objectives to the system its changes, it can be counted as innovation. With this quality innovation is a more narrow-scoped concept than change. While change can be in a positive or negative way, innovation can only be positive.

Key Words : Corporate Culture ,Innovation Management ,Innovation