Front end of innovation Generating new ideas

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Alexander Velez
Jose Maria Barrutia
Carmen Echebarria


The objective of this research is to contribute to the improvement of knowledge of the ‘front end’ or pre-development of innovation, a process that comprises all the activities prior to the formal start of the development of innovation projects. In this aspect, we identify the most relevant ‘front-end’ techniques that have been developed in the previous literature.


Keywords: Innovation, creativity, front end, pre-development.


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How to Cite
Velez, A., Barrutia, J. M., & Echebarria, C. (2020). Front end of innovation: Generating new ideas. New Trends and Issues Proceedings on Humanities and Social Sciences, 7(3), 235–241.